Dona Nutri

Through user research conducted with Brazilians living in Belgium, I identified a significant need that led to the development of this app. My research revealed that more than 90% of Brazilians residing in Brussels frequently purchase products imported from Brazil.

Traditional Brazilian dishes are among the things Brazilians miss most when living abroad. Dona Nutri addresses this longing by embodying the caring grandmother figure who loves to cook for her family, bringing authentic Brazilian flavors to the table.

The application provides a solution for busy professionals who don't want to spend extensive time cooking but still crave authentic Brazilian meals at home.

Project Scope

This project included:

• User research with 30 participants

• Desk research covering stakeholder analysis and competitor research

• Persona development

• Logo and brand design

• High-fidelity prototype development

• Prototype testing and validation

• Landing page development using HTML and CSS